Africa Social Networking/Social Media Pulse Check

Back in 2008, in an article on socialmediatoday.com titled ‘Why Social Media in South Africa Will Fail’, the author makes a rather daring assertion: … social media and social media marketing and social media strategy is an almost pointless pursuit for businesses in South Africa… Perhaps the image projected of Africa may in times past […]

Read more

Invitation to Young World Inventors Twitter Chat

From Young World Inventors: We are thrilled to announce a Twitter Chat on July 29, 11am for fans of Just a Band, Kuweni Serious, iHub, Afrinnovator, NaiLab, and Media Focus on Africa, to expand audience for YoungWorldInventors.com and web stories of young innovators.We need your ideas, questions and links! We will coordinate the discussion at […]

Read more

Interview with Adloopz.com Founders

We very recently brought to you the story of social advertising startup, Adloopz in a ‘Startup Watch’ feature. The innovative startup was started by a handful of young and passionate Nigerian software developers. We managed to round them up for a few questions regarding their startup and the story behind it and also get valuable […]

Read more

Startup Watch: Socialize your ads with Nigerian Startup Adloopz

Adloopz is a Nigerian startup that aims to put a twist on regular online advertising by putting a social twist to it. It is a social advertising platform that helps advertisers and ad consumers get the most out of adverts by leveraging the strength of their presence on social networks. From their blog: Adloopz is […]

Read more

Africa: Opportunity Awaits

(by Muchiri Nyaggah & Niti Bhan from Semacraft. Semacraft is a research and consulting company that focuses on Africa and things digital in Africa) I looked up a Nairobi-based digital strategist Mark Kaigwa last month, smart and insightful, he’s become a voice to listen to on East African social media and internet marketing affairs. Mobile […]

Read more

Sandbox Launches In Africa

Sandbox is proud to announce the opening of its first hub in Africa. Based out of Nairobi, its aim is to unite the continent’s most inspiring young leaders, and to connect them with like-minded peers all over the globe. “We have been planning to expand Sandbox to Africa for a while now, and with Sebastian Lindstroem […]

Read more

Social Web Powered PR in Growing Africa

A guest post by Kristi Hansen of Quirk eMarketing As the marketing discipline that has been most disrupted by the rise of social media and online content in the last few years, Public Relations is, as a matter of necessity, bobbing back to the surface with new and sophisticated methods of doing PR on the Web, with […]

Read more

Interview with Quirk-Afrinnovator Social Media Course Winner

Zara is the Social Media Specialist at Seeff Properties. She is also the winner of the Quirk Social Media for Business course, in association with Afrinnovator and Quirk Education. 1. How did you find out about the competition? A fellow social media buff sent me a link and said, ‘Enter!’ I also saw it in […]

Read more

Dessecting Kenya's Twittersphere: A Report by kenyatweets.com

Kenyatweets.com concerns itself with keeping track of the state of the Kenyan twittersphere and aggregating Kenyan and Kenya-related twitter updates. They have gone on to produce Kenya’s first twitter report which highlights the current state of the twittersphere and reveals some interesting trends in how Kenyans have taken to and adapted to twitter. We review […]

Read more

Combining Traditional and New Social Media for Major Success: The Case of Tech4Africa

The confluence of key operational and strategic factors enabled tech-focussed PR firm Emerging Media to reach 11 million people through its campaign to publicise the hugely successful, inaugural Tech4Africa conference. “It was a huge win for us to be involved in this ground-breaking conference, but particularly so considering the success of the media campaign that […]

Read more
Go top